Who is Buying advanced Ipods Blackpods in these days?

With this week's update to the entire iPod lineup, many have been asking "Who are iPods even for these days?" Well, I worked the last 3 years managing an electronics department for Target, and have sold a lot of Apple devices over that time. Since Apple doesn't break down demographics for who is buying each device, I thought I would share my experience. Buy best BlackPods

It should of course be noted that I am just one person and my experience may not be 100% accurate with its representation of the market. After doing some quick mental math, it's fair to say 5,000-10,000 Apple devices moved through my department in my tenure. That's quite enough to pick up some trends, so here we go.

iPod Touch

The iPod Touch is far and away the best selling iPod I sold. I didn't sell it to everyone, though. It tended to be for either very young or very old people. While almost everyone between ages 18 and 50 have a smartphone that they're pretty comfortable using for just about everything, the younger and older crowds would flock more to this device.

The reasoning is pretty straightforward: if you have an iPhone, the iPod Touch doesn't do anything for you. I guess you could make the case that it's a way for someone with an Android or Windows phone to reap the benefits of the iOS ecosystem, but I never saw that in practice.

Kids would buy (or their parents would buy for them) the iPod Touch because of 3 things:

It played games (Minecraft, mostly)

It had YouTube

It could stream music

A lot of families stopped buying iPod Touches once the iPad Mini got down to the $249 price point. You get a lot more device for your buck, and Touch sales dropped off very quickly. I could go on and on about this, but young kids love iPads more than most of us 20-30 somethings can imagine.

You also see more and more kids just using a hand-me-down smartphone that the parents have since upgraded from.

And then there were older people who bought Touches. They were more rare, but they were people who wanted something to FaceTime with their kids/grandkids. Maybe they wanted to use a couple apps they had heard about, but didn't want to pay the ridiculous data fees to get them on a smartphone.